Travel and tourism are back on the move, with demand significantly increasing for both domestic and leisure travel, as well as international and business trips. Our eBook compiles the top ten tips to help you deliver a first-class online booking experience.
Amidst the ever-changing ways people are approaching travel, PayPal is committed to helping our travel and tourism partners meet rising demand.
Here are ten practical tips that you can adopt to keep pace with evolving expectations and enrich travel experiences across the customer journey.
Consumers value transparency during the buying process. Show available payment options on your homepage, or early in the buying process.
People know what they want – and need – when they travel, and they make decisions based on the information you provide online. Ensure all amenities, services, costs, and listings are accurate.
Pent-up demand for luxury travel experiences is causing many travelers to opt for pay later options to help manage the cost. Offering Buy Now Pay Later options can encourage shoppers to complete a purchase.1
You can make it easy for business-leisure travelers to extend and enhance their trips to cater to this growing market.
It’s important to keep on top of constantly evolving technology. Evaluate your app’s offering of end-to-end personalized services to create a one-stop shop for customers.
Increased awareness about hygiene and disease transmission has made contactless payments the preferred way to settle bills. Consider offering mobile apps, e-wallets, and “tap to pay” cards.
Last-minute changes are often inevitable. Offering travel flexibility is good for customers and drives loyalty for businesses.
Create a frictionless buying process by offering travelers the option to pay in a currency that’s familiar to them.
In 2021, global travel and leisure industry fraud rates soared by 156%.2 Provide secure, high-converting payment options with strong fraud-protection capabilities.
Travelers are more likely to select a scenario they can picture themselves within. Showcase accurate and recent lifestyle photography that best represents your location or service.
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